Chanel pushing “men color the consumer”?
A few days ago by well-known fashion photographer David Byun for the classic Chanel handbag series filming a group of advertisements, let the two tall muscular, handsome looks male model half-naked, customs interpret the different types of Chanel handbags. Hard to imagine, a muscular, half-naked male chest hair prosperous 2.55 elegant hand-held or eternal classic, the kind of effect will be. Appraise whether or not a direct endorsement male model top female great eye-catching package or function, Chanel’s “handsome male trick” is a very successful public relations.
In fact, Chanel with “colored men” Ms. promotional products is not new tactics, Karl Lagerfeld at the earlier of the Queen on his male model Baptiste Giabiconi, and the Lady in Bed between the common interpretation of the classic Chanel handbag, ” Oedipus Complex “very bold stunts.
One can imagine, with the “color man and consumption,” the increasing emergence of the future will be more handsome who frequent the area of fashion Miss Yu, who female model proud, I am afraid, will face from the unprecedented male model groups and the impact of intense competition.
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